United Way End of Year Giving | United Way of Metropolitan Dallas

A gift to United Way of Metropolitan Dallas is a surefire approach to ending a hard year on a note of hope

The holiday season is a season of generosity — gifting comes with the territory. The end of the year is also when many people assess their philanthropic efforts over previous months to determine if they’ve done all that they can to support their community and create opportunity for their neighbors. And as a bonus: it’s a tax deduction. Did you know there are new tax benefits for donors this year?

End-of-year giving is also a two-way street: it’s an opportunity to give hope to others while living in accordance with your personal values. And your support of United Way of Metropolitan Dallas is an investment in lasting change for the education, income and health of our community.


The whole is greater than the sum of its parts

The last part of any year is always a crucial time for philanthropic donations, but it’s never been more so than this one. The COVID-19 pandemic has disrupted lives in ways that will have lasting effects on the North Texas community. It has impacted every adult and child, but none as deeply as those who were already struggling or only beginning to find their footing in life. The virus brought more than illness in 2020 — it brought soaring unemployment, unanticipated evictions that resulted in homelessness, and a shift in schooling that left many children behind.

The community lost ground, and there’s a great deal of catch-up to be done. Additionally, 2020 magnified racial inequity and social injustice, highlighting systemic issues. The months ahead will be important for rebuilding lives and addressing persistent problems, and United Way will play a critical role.

Building a better future for North Texas is our focus day in and day out, 365 days a year, pandemic or not. With the help of community leaders and more than 180 partner organizations, United Way worked quickly and strategically from the start of the pandemic to identify gaps in critical community services, invest in nonprofits on the frontline and plan for long-term recovery.

As United Way looks to the future and longer-term recovery, that will mean strengthening workforce development programs and ensuring everyone in the community has the job skills needed to find and maintain work that enables financial stability. It will mean ensuring that families have safe places to call home, good food to eat and access to affordable health care. And it will mean strengthening connections with students, teachers and mentors from an early age to increase kindergarten readiness and childhood literacy — so students not only have a strong start, but strong pathways through high school to college and careers.

The work is never ending. That’s where you come in.

“Together, we can help more people get back to work, more students get back on track for learning, and support health and wellness across North Texas,”

Jennifer Sampson, McDermott-Templeton president and CEO of United Way of Metropolitan Dallas

End 2020 with sights on 2030

Earlier this year, United Way released its Aspire United 2030 goals. Over the next 10 years, the organization aspires to drive transformative change and advance racial equity by focusing on three key levers for change.

  • Education: increase by 50% the number of North Texas students reading on grade level by third grade
  • Income: increase by 20% the number of North Texas young adults who earn a living wage, adding nearly $800 million in wages per year to the economy
  • Health: increase to 96% the number of North Texans with access to affordable health insurance.

“These are the building blocks of opportunity — and how United Way aims to build a future where all North Texans, regardless of race or ZIP code, have the opportunity and access to achieve their full potential,” Sampson says.

The holiday season is inherently a season of gratitude — taking a moment to appreciate what we have been given and what we have achieved comes with the territory. As 2020 draws to a close, you may want to celebrate that with a meaningful and far-reaching effort to give hope to others and usher out the year with a tax-deductible gift to United Way of Metropolitan Dallas.

This article was published on: Dec 18, 2020